Program Duration

4 years (8 Semester)

Credit Hours

136 Cr. Hrs.

Program Overview

The Bachelor of Business Administration (BBA) program at Iqra University provides comprehensive training in the areas of Accounting, Finance, Management, Marketing, Human Resource Management, and Information Technology. The program is designed to equip students with the knowledge and skills necessary to succeed in the dynamic business world. Through interactive class discussions, case studies, projects, industrial trips, and internships, students gain a well-rounded education and practical experience. The program emphasizes interpersonal skills, problem-solving abilities, and effective communication, preparing students to become successful members of any business organization.

Learning Outcomes

Upon completion of the BBA program, students will be able to:

  • Explain core concepts in business and related disciplines.
  • Demonstrate interpersonal and intrapersonal skills in groups and teams.
  • Analyze business and related problems and formulate optimal solutions.
  • Communicate effectively through oral and written means using appropriate technology.
  • Identify and implement business opportunities and ideas.
  • Exhibit work ethics and promote sustainable development goals.

Curriculum Plan

The BBA program consists of a total of 136 credit hours, completed over 8 semesters. The curriculum includes mandatory courses, common optional courses, core courses, and a research project. Here is a semester-wise breakdown of the courses:


No. of Courses

Credit Hours

Mandatory Courses



Common Optional






Research Project






S.NoCodeTitleCr HrsCategoryPre-requisite
Semester 1
1HUM111Functional English3Mandatory
2CSC111Introduction to Computer Science 3Mandatory
3HUM112Personal Development 3Mandatory
4BUS111 Fundamentals of Management3Core
5CSC104Introduction to Mathematics (CO1)3Common Optional
6BUS121Micro Economics 3Core
Semester 2
7HUM231 Communication Skills3MandatoryHUM111
8Islamiat Studies 2Mandatory
9Pakistan Studies 2Mandatory
10BUS122Fundamentals of Marketing 3Core
11Introduction to Philosophy & Critical Thinking3Mandatory
12MSA361Introduction to Statistics (CO2)3Common Optional
Semester 3
13HUM121 Academic & Professional Writing3MandatoryHUM231
14HUM232Ethics & Social Responsibility3Mandatory
15SSC231World History 3Mandatory
16BUS231Financial Accounting Principles3Core
17FTV361History of Film, TV and Animation (CO3)3Common Optional
18MDS111Into to Mass Communicationa (CO4)3Common Optional
Semester 4
19HUM113Introduction to Sociology3Mandatory
20HUM241World Literature 3Mandatory
21BUS241Introduction to Entrepreneurship3Mandatory
22BUS242Macro Economics 3Core
23Intro to Fashion (CO5)3Common Optional
24History of Art (CO6)3Common Optional
Semester 5
25BUS354Business Statistics3Core
26BUS352Principles of Finance 3Core
27BUS353Organizational Behavior 3Core
28BUS351Cost Accounting 3Core
29Intro to Psychology (CO7)3Common Optional
30Intro to IR (CO8)3Common Optional
Semester 6
31BUS361Management Accounting 3CoreBUS231
32BUS362Research Methods & Skills 3Core
33BUS363Operation Management 3Core
34BUS364Business Analytics 3Core
35BUS365Human Resource Theory & Practice3CoreBUS353
36BUS366Marketing Planning & Applications3CoreBUS122
Semester 7
37BUS371Research Project - I3CoreBUS362
38BUS372Financial Management & Applications3CoreBUS352
39BUS373Supply chain Management 3CoreBUS363
40BUS374Islamic Banking and Finance 3CoreBUS352
41BUS375Managing the Entrepreneurial Venture 3CoreBUS241
Semester 8
42BUS481Research Project - II3CoreBUS471
43BUS482Business Law & Taxation 3CoreBUS365
44BUS483Organizational Theory and Design 3CoreBUS365
45BUS484Consumer Behavior3CoreBUS366
46BUS485International Business 3CoreBUS365
Total 15
Total Credit Hours136

Career Prospectus

Graduates of the BBA program have various career paths to explore. Here are some examples:

  1. Management: Graduates can pursue careers as managers in industries such as retail, hospitality, healthcare, or finance. They oversee operations, manage teams, and make important business decisions.
  2. Sales and Marketing: Students with a BBA degree can enter sales and marketing roles, utilizing their knowledge of consumer behavior, advertising, and promotions to develop successful marketing campaigns.
  3. Finance: BBA graduates can work in finance as financial analysts, investment bankers, or financial advisors. They use their understanding of financial management and accounting to guide businesses in making sound financial decisions.
  4. Human Resources: The BBA degree prepares students for careers in human resources, where they can manage the workforce using their knowledge of organizational behavior, employee relations, and labor laws.
  5. Entrepreneurship: Some BBA graduates choose to start their own businesses, applying their understanding of business operations, marketing, and finance to launch successful ventures.

The BBA degree offers a wide range of career opportunities, making it valuable for students interested in business management and entrepreneurship.

Facilities and Resources

Iqra University provides excellent facilities to support the learning and development of Business Administration students. The campus is equipped with state-of-the-art computer labs and free Wi-Fi access. The Online Learning Management System allows students to register for courses, access attendance records, and retrieve course materials. The campus also offers sports facilities, including badminton and basketball courts, a football ground, and a walking track. These facilities enhance students’ social life and provide opportunities for extracurricular activities.

Admission Requirements

To be eligible for admission to the BBA program, applicants must have a second division or 45% marks in Intermediate or an equivalent qualification.

For further information about the Bachelor of Business Administration (BBA) program, admission requirements, and other inquiries, please contact:

Program Manager: Mr. Muhammad Farooq Email: Phone: 051-111 264 264 Ext 342 & 110

Head of Department: Dr. Mudeer Ahmed Khattak Email: Phone: 051-111 264 264 Ext 342

Join us at IQRA University’s Department of Business Administration and embark on a journey to explore the dynamic world of business and shape your career for success.